Contextual Search

This feature selects the most accurate product results depending on which category the search was made in. When a website visitor clicks on the search bar with the intent to start a product search, the bar will recommend results only for the category the visitor picks.

How can you use Contextual search (Search in verticals)

Contextual search is a great feature for helping website visitors increase their chance to find the desired result, and in turn increase online sales. This feature ensures that only products relevant to a specific category will be shown. Therefore, if a customer makes a search for a product that shares its name with a product from a different category, they will never encounter wrong results from a different category than they made the search within.

For example, if a customer makes a search for “guitar” in the toy category, they will only be shown results for guitar toys instead of actual guitars.

What are the benefits of Contextual search (Search in verticals)?

• Recommends results based on product category
• Increases search accuracy
• Improves customer satisfaction