Luigi’s blogs

What Site Search Data Can Teach Your Ecommerce Brand About Buyer Intent

What Site Search Data Can Teach Your Ecommerce Brand About Buyer Intent

Internal site search may seem like an obvious addition to any ecommerce store, and it is — that’s why it’s fairly rare for an online retailer to forgo the inclusion of a search bar at the top of their website. But its power goes far beyond simply helping customers to find what they are looking for sooner. Here’s what you need to know about site search data and what it tells you about buyer intent.

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How good is your search?

How good is your search?

Have you ever wondered about performance of search & navigation of your site?

It probably makes sense to you, but does it make sense to your visitors? Is their search experience quick and smooth or do they often struggle to find relevant search results?

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