What is Visual Recommender?
Visual Recommender creates product recommendations based on visual similarity. It uses product images to find the closest matches. Using the right photos and images of your products in the Product Catalog is essential for this recommender to work to its best ability.
How can you use Visual Recommender?
Visual Recommenders are especially helpful in industries like Fashion or Furniture & Household. They show customers similar products based on visuals to find better alternatives.
For example, let’s say a customer is shopping for plaid shirts and finds one they like. However, their size is unavailable, so they must look for similar shirts. With the Visual Recommender, they will see suggestions for similar plaid shirts right on the product detail page and find a suitable alternative quickly.
It’s important to use images that show only the product without any models or fancy backgrounds. For example, if you upload an image of a sweater, it should show only the sweater on a white background.
What are the benefits of Visual Recommender?
- Recommends items with similar design and look
- Helps customers find accurate alternatives based on look
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